Now Casting: Video Production Team with Character

Now Casting: Video Production Team with Character

Ever admired someone who is spectacularly successful in life and business, only to find that they lack character? Character makes us unique as much as it defines our similarities. Poor character is a lack of moral integrity. There’s plenty of both the good and bad, so...
Enthusiastic Actors Needed for the Manley Talent Show

Enthusiastic Actors Needed for the Manley Talent Show

Many things can make or break a shoot day, like dead camera batteries, showing up late, being unprepared or out of touch with your client’s needs. While none of these are acceptable, there is one thing that makes a shoot unrecoverable: talent. Most of our clients...
Results Driven Video? We’re on Board for That Ride

Results Driven Video? We’re on Board for That Ride

You need a new car. You research options, determine what will fit your lifestyle and what you can afford. You meet with a sales person at a dealership. He shows you the car you need. Then he shows you the car you want. The difference is a hefty price, but he convinces...
The Secret to Success? It’s Not a Secret

The Secret to Success? It’s Not a Secret

After twenty-five years in marketing, I’ve seen quite a few business exceed their goals, and some fall short of expectations. It takes time and investment in people to build a brand. That investment means more than any other, because people — not technology,...
Sales Is Never as Easy as ABC

Sales Is Never as Easy as ABC

ABC. Always Be Closing. What a dumb way to sell. Sure, it might work for some people, in the short term. But, in my opinion, sooner or later that selfish way of thinking will close your sales career forever. Let me preface this brief blog by saying that I have no...